Agent Jack has been looking for ways to increase market share and reach people beyond his traditional advertising and networking. Recently he stumbled onto the concept of Content Marketing. He got it! Last week he needed help with a plumbing task and googled “how do I stop my toilet from running”. Google sent him to […]
Social media and digital marketing….social marketing and digital media. Words spoken and written by millions of people everyday… Have you really ever stopped for a minute and thought about these phrases? No? Well I have and we use them as buzz words… throwing them around and not really thinking about what they mean and if […]
Write content worth reading. Seems simple, huh? But I can’t tell you how many email newsletters I receive that are complete garbage. The content is akin to “Look at what color we painted the walls” or “oooh, we got new carpet.” Nice to know? Yes. Valuable and worthy of me carving out precious minutes in my […]
Looking engage your local business with online customers? Here is a road map of ideas to get your local business buzzing with engagement…
One of the biggest complaints I often hear from insurance sales professionals is that that their prospects and customers only focus on price.
Be social, not psycho. Ok… maybe psycho is a strong word. But to those who get your emails, blogs or social posts it may not be far off.